We have taken the stance for the 2nd year to not support Black Friday. It's a time which results in unnecessary spending and only enhances the throwaway culture we currently live in. We don't want any part of this.
As an ethical and sustainable company, we don't believe in mass consumerism which directly impacts climate change. We actively want to reverse "throwaway culture". This is why we're producing products which allow you to reuse elements or return in order to create a circular process, and products which are made with the planet in mind.
We were going to raise our prices, but instead we're going to plant an extra tree for every order placed. This could result in a further 500 trees being planted.